Afrotainment Expands to Africa with the Launch of OUI TV On Startimes
For immediate release - Tuesday, August 4, 2015
The Afrotainment Family of channels, the leader in African Home Entertainment on Television in the USA and Canada announced today that it is expanding into Africa with the launch of OUI TV in exclusivity on StarTimes, the leading digital Pay-TV operator in Africa.
Already available nationwide in the USA and Canada, OUI TV is a 24/7 French language channel broadcasting African TV Series and movies (Including Nollywood) in French. Everyday on OUI TV, viewers can watch over 20 different episodes of African TV Series and 6 African movies.
Commenting on the deal, Yves Bollanga, CEO of the Afrotainment Family of Channels said, “We are delighted to have concluded this strategic partnership with StarTimes Media. Africa’s transition to digital broadcasting has improved both the quantity and quality of television programs available on the continent. This has reinvigorated the African Cultural Renaissance, which in turn should help further Africanize content broadcasted to African viewers.”
“The addition of OUI TV to StarTimes platform assists us in delivering on our promise of bringing high quality, affordable digital TV to our diverse subscribers in Africa. With the addition of OUI TV, our French speaking viewers now have more choice of their favorite series and movies, broadcasted in their home language,” said Mike Dearham, Managing Director of Media Department and VP-StarTimes Group.
Eric Noue, Afrotainment Family of channels Senior VP of Business Development said, “Our expansion in the Pay TV market in Africa marks an exciting milestone for our company. This latest development is another step in the implementation of our growth strategy that will culminate in the near future with the launch of more Afrotainment channels in the USA, Africa, Europe and the Caribbean.”